Create a Pillar Page and Subpages

25 Oct 2024

Create a Pillar Page and Subpages

How to Create a Pillar Page and Subpages

A pillar page is a comprehensive overview of a broad topic. Subpages provide more in-depth information on specific aspects of the topic. By creating a pillar page and subpages, we can improve your website's SEO and provide valuable information to your audience.

Choosing Core Keywords

The first step is to choose a core group of keywords for your pillar page. These keywords should be relevant to your topic and have a decent search volume. For example, if your topic is "remote jobs," you might choose keywords such as "remote work," "work from home," and "flexible jobs."


Group of keywords for your pillar pagePrimary Keywords:Secondary KeywordsLong-Tail Keywords
work from home

Remote work

Remote job opportunities

Remote jobs for writers


Work-from-homeVirtual jobsHigh-paying remote jobs

Flexible jobFreelance workPart-time remote jobs

TelecommutingHome-based jobs

Remote jobs for customer service representatives


Online jobsLocation-independent work

Remote jobs for developers


Digital nomadRemote positionPart-time remote jobs

work from home

Remote career

Remote jobs for entrepreneurs



Remote jobs in technology



Remote jobs in healthcare

By incorporating these keywords into your pillar page and subpages, you can improve your search engine rankings and attract more organic traffic from people searching for remote work opportunities.

Creating the Pillar Page

Once you have chosen your core keywords, you can start creating your pillar page. This page should provide a general overview of your topic and include internal links to your subpages.

Pillar Page with Organic Keywords

Creating Subpages

Subpages should provide more in-depth information on specific aspects of your topic. For example, if your pillar page is about "remote jobs," you might create subpages such as "remote jobs for writers," "remote jobs for developers," and "remote jobs for customer service representatives."

Adding Internal Links

Internal links are links that point to other pages on your website. Adding internal links to your pillar page and subpages can help improve your website's SEO and make it easier for visitors to navigate your content.

Additional Tips

Here are some additional tips for creating pillar pages and subpages:

  • Use high-quality content.
  • Optimize your content for SEO.
  • Promote your content.

By following these tips, we can create your Website pillar pages and subpages that will help you improve your website's SEO and attract more visitors.

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